1688运营实施课程：店铺建设视觉优化、自然流量提升数字营销询价
课程介绍
这套1688运营实战课程适合工厂和批发商户，符合2026平台最新规则，覆盖从零到巨额订单的全链条实战操作。课程从店铺后台基础设置、品类定位、竞品及客群分析入手。它还提供了产品摄影、7星产品列表、五个主图和详情页面以及短视频优化的分步指导。还剖析了标题词选择、品牌投放、数字营销优化方法，讲解如何安全积累销量、提升店铺权重、L级。同时详细讲解店铺自营营销活动、寻找工厂流量渠道、客服询盘转化、业务顾问店铺诊断，教你如何打造金冠爆品，兼顾自然搜索和付费流量，持续稳定获取购买询盘，大幅提升批发订单。
课程目录
1.001_摄影课.mp4
2.002_2026新课01：基础开店技巧.mp4
3.003_3.10 早期商店基本设置02.mp4
4.004_3.11 早期商店后台设置03+商店定位.mp4
5.005_3.12 新增类：店铺定位（品类属性定位等）.mp4
提前6.006_3.13：王彪的抢词技巧.mp4
7.007_3.16 早期产品上线至7星.mp4
8.008_3.17早间货架改进及主要形象优化技巧01.mp4
9.009_3.18 早期主图优化设计与制作.mp4
10.010_3.19前期主图优化02.mp4
11.011_3.23早期主图优化技巧03.mp4
12.012_3.24日常店铺定位及竞品分析.mp4
13.013_3.25早间店面定位及客群分析02.mp4
14.014_3.20 前期主图设计及详情页优化.mp4
15.015_3.27 前期详情页优化02.mp4
16.016_3.30 早期店铺促销工具的使用.mp4
17.017_3.31 推广工具（二）+标题优化（一）.mp4
18.018_4.1 早期标题优化02.mp4
19.019_4.2 前期标题优化03.mp4
20.020_4.3摄影课程（主要是线下练习）.mp4
21.021_4.7早班：主图及详细视频制作上传.mp4
22.022_4.8早间视频（第二部分）+销量积累01.mp4
23.023_4.9 早期销售安全积累01.mp4
24.024_4.10 早期叫牌王的抢词技巧.mp4
25.025_4.13前期销量增加02+找工厂促销.mp4
26.026_4.14 寻找工厂的实用技巧.mp4
27.027_4.14 后期店铺后台设置提示.mp4
28.029_4.15 夜店基本设置03.mp4
29.030_4.16 早期商店权重增加01.mp4
30.031_4.17 增加早期商店权重02.mp4
31.031_4.17 早期商店重量增加 022 .mp4
32.032_4.17夜店品类分析.mp4
33.033_4.20 前期店铺视觉优化（装修结束）.mp4
34.034_4.20 早期店铺品类分析及属性分析.mp4
35.035_4.21夜【回顾】商店基本设置.mp4
36.036_4.22上午数字营销推广技巧.mp4
37.037_4.22夜店客群分析及主形象设计.mp4
38.038_4.23 Early digital marketing promotion 02.mp439.039_4.24 Early digital marketing skills 03.mp4
40.040_4.24 Analysis of night guests and design of five main pictures.mp4
41.041_4.27 Early customer service marketing and business consultant.mp4
42.042_4.27 Night main picture design and optimization.mp4
43.043_4.28 Night main picture design and optimization 02.mp4
44.044_4.29 Morning: Business consultant analyzes and diagnoses the store.mp4
45.045_4.29 Night main picture optimization skills 03.mp4
46.046_5.6 Day and night details page optimization.mp4
47.047_5.7 Late natural traffic acquisition release product.mp4
48.048_5.8 Morning 1688 continues to issue single path analysis.mp4
49.049_5.8 Day and night title optimization skills.mp4
50.050_5.11 Night 1688 Natural search promotion title 02.mp4
51.051_5.12 Late【Top tune】Biaowang’s lyrics-grabbing skills.mp4
52.052_5.13 Evening: How to play store self-marketing activities and improve inquiries.mp453.053_5.14 Evening photography course (the practical part cannot be broadcast live).mp4
54.054_5.15 Lately looking for factories to attract traffic and boost custom inquiries.mp4
55.055_5.18 In the evening, the store’s self-marketing activities brought inquiries and samples.mp4
56.056_5.20 Late product ranking and store L level medal improvement.mp4
57.057_5.21 Late sales increase brings inquiry weight.mp4
58.058_5.25 Night store decoration marketing.mp4
59.059_5.26 Late store stage review.mp4
60.060_5.27 Night store weight increase 01.mp4
61.061_5.29 Wan Xin creates golden crown products (Purchasing 4.0).mp4
62.062_6.1 Late store weight increase 02.mp4
63.063_6.2 Late customer service marketing and inquiry skills.mp4
64.064_6.3 Late store paid promotion promotion inquiry 01.mp465.065_6.4 Night store digital marketing establishment plan and optimization.mp4
66.066_6.5 Late digital marketing promotion optimization and report analysis.mp4
67.067_6.8 Morning class: store category attribute positioning and competitive store customer group analysis.mp4
68.068_6.8 Late Digital Marketing Report Optimization.mp4
69.069_6.9 Zaoxin 02: In-depth dismantling of popular products from competing stores and peers.mp4
70.070_6.10 In the evening, the business consultant and the store continued to place orders.mp4
71.071_6.11 Main picture design with high click-through rate early.mp4
72.072_6.12 Morning shift: Main image optimization 02.mp4
72.072_6.12 早班：主图优化 02.mp4
